Dolce & Gabbana has signed a three-year partnership to design the players’ formal wear and to re-design the directors’ lounge at the Stamford Bridge stadium in West London, the club’s home.
The announcement was made during a cocktail party at Stamford Bridge on Tuesday.
“We are really happy about this partnership and to be able to link our name to such a prestigious club like Chelsea,” said Domenico Dolce and Stefano Gabbana in a statement.
“Football players are style icons both on and off the pitch, and, on top of this, there is our love of England and of London, which has always been a source of inspiration for our work.”
The players’ outfits include a three-piece, two-button suit in dark blue wool twill, a blue poplin shirt, and a blue jacquard tie. The team’s colors are blue and white.
Chelsea’s lion crest will be embroidered on the suit’s pocket. There is also a blue wool and cashmere coat embroidered with the club’s logo. For the players’ free time, the duo has designed a blue poplin shirt worn with dark blue denim jeans and black calfskin sneakers.
There are also Dolce & Gabbana suits created for Carlo Ancelotti, the Chelsea coach, and for the male and female executives, along with accessories such as a blue calfskin suitcase, black leather shoes, and a gunmetal tie pin.
Ron Gourlay, chief executive of Chelsea Football Club, described the designs as “exceptional. We’re excited to be partnering with such a world-renowned and innovative design house,” he said.
The players will wear their more casual clothes when they travel to play a friendly match against Eintracht Frankfurt in Germany on Sunday, and will wear their formal uniform on the day of their first premier league game on August 14.